Australian website quotes vary wildly. The same five-page site can be quoted at A$1,500 by one studio and A$12,000 by another, and the gap is rarely explained. This guide gives you current 2026 price ranges in Australian dollars, what Webflow, Framer and WordPress cost to run once you convert from US dollars, how GST affects your budget, and the privacy rules that apply to Australian sites.
Website prices in Australia in 2026
These ranges reflect current Australian market pricing for professionally built sites, excluding GST.
| Website type | Typical cost (AUD) | What it covers |
|---|---|---|
| Landing page | A$800 to A$3,000 | One conversion-focused page |
| Small business site | A$2,000 to A$6,000 | 5 to 10 pages on a proven platform |
| Custom site with CMS | A$6,000 to A$15,000 | Custom design, CMS and content structure |
| Integrated or larger site | A$15,000 to A$40,000 | Bookings, memberships, CRM integrations |
| Ecommerce | A$5,000 to A$60,000+ | Store, payments, shipping and products |
Australian freelancers typically charge A$80 to A$150 an hour and agencies A$100 to A$250 an hour. Hourly billing suits small changes after launch. For a new site, ask for a fixed quote based on a written scope.
What platforms cost to run in AUD
Webflow and Framer bill in US dollars, so your monthly cost moves with the exchange rate. In October 2026 the Australian dollar traded at about US$0.70, or roughly A$1.42 per US dollar. These are approximate conversions of entry plans billed yearly:
| Platform | Plan | USD per month | About AUD per month |
|---|---|---|---|
| Framer | Basic | US$10 | A$14 |
| Webflow | Basic, no CMS | US$15 | A$21 |
| Webflow | Premium, with CMS | US$25 | A$36 |
| Framer | Pro | US$30 | A$43 |
| WordPress | Managed hosting | Varies | A$15 to A$150 |
Add a .com.au domain at about A$15 to A$30 a year. You need an ABN or ACN to register one. If you use WordPress, budget A$50 to A$300 a month for a care plan covering updates, backups and security. All in, most Australian businesses spend A$75 to A$400 a month to keep a site running.
GST and how to compare quotes
GST adds 10% to most Australian invoices. Any business with turnover of A$75,000 or more must register for GST and charge it, and many quotes are shown excluding GST. When you compare quotes:
- Confirm whether each price includes GST. A quote of A$5,000 excluding GST is A$5,500 in total.
- Ask what is in scope: number of unique templates, CMS setup, copywriting, SEO setup, integrations and post-launch support.
- Check who owns the site. You should own the platform account, the domain and the content.
- Ask about running costs for the first 12 months, not just the build.
Local studio or offshore team?
Australian studios offer same-time-zone meetings and local market knowledge, and you pay them in Australian dollars. Offshore teams usually quote lower rates for the same scope and often have deeper platform specialization.
What matters more than location is how the team works across time zones. Look for a fixed-scope quote, a named lead developer, written updates you can read in the morning, and a few hours of overlap for calls. Ask for examples of work with other Australian clients.
At Vura Digital, Webflow, Framer and WordPress sites start from US$850, about A$1,200 at October 2026 exchange rates, and we work with teams across Australia with async updates and calls in your business hours.
“The cheapest quote is rarely the cheapest site. Compare the total cost over two years, including GST, plans and support, not just the build price.”
Privacy rules for Australian websites
The Privacy Act 1988 applies to businesses with annual turnover above A$3 million, plus some smaller businesses such as health service providers. Proposals to remove the small business exemption have not yet been legislated as of 2026, but a few changes already affect websites:
- A statutory tort for serious invasions of privacy has applied since 10 June 2025.
- From 10 December 2026, privacy policies must explain when computer programs make, or substantially help make, decisions that significantly affect individuals.
- Penalties have increased, with the most serious breaches reaching A$50 million, three times the benefit obtained or 30% of adjusted turnover, whichever is greater.
Even if you are exempt, a clear privacy policy and a simple cookie notice build trust, especially if you also serve customers in the EU or UK.
How to budget
- Start from the goal: leads, sign-ups, sales or credibility for a funding round.
- Count unique templates, not pages. Ten pages built from three templates cost less than five unique layouts.
- Choose the platform your team can run. Framer suits fast launches, Webflow suits content-heavy marketing teams, and WordPress suits sites that need its plugin ecosystem.
- Budget 10 to 20% of the build cost each year for improvements, testing and new pages.
Sources
- Web design cost in Australia 2026, What’s the Damage, verified October 2026
- AUD to USD exchange rate, October 2026, Exchange-Rates.org
- Australian privacy reform in 2026: where the Privacy Act stands, BizTech Lawyers, May 2026
- Webflow pricing and Framer pricing, October 2026